Privacy Policy

1. Information We Collect

Information you provide

• Account information from Sign in with Apple (including email address, if provided)
• Baby profile details (for example, name, date of birth, gender, optional profile photo)
• Tracking data such as feeding, sleep, diaper, pumping, growth, vaccine, milestone, health event, medication, and activity entries

Information generated by use of the app

• Subscription and purchase entitlement status
• Sync metadata needed for iCloud and CloudKit features
• Location data when you use the Walk with Baby feature (GPS coordinates, distance, and pace). Walk summary data, including start and end coordinates, distance, and duration, may sync to iCloud when sync is enabled. Detailed route geometry is stored only on your device.

2. How We Use Information

• Provide core app functionality and data synchronization
• Enable family sharing features when you choose to use them
• Support purchases and restore purchase flows
• Improve app reliability and troubleshoot support requests
• Power AI assistant features when you choose to use them (see Third-Party Services below)

3. Data Storage and Sync

Bloomlet stores data locally on your device. If enabled, data may sync through your iCloud account using CloudKit.

iCloud data is subject to Apple's terms and privacy practices.

4. Third-Party Services

Bloomlet uses the following services:

• Apple services — Sign in with Apple (authentication), CloudKit (data sync and family sharing), and StoreKit (subscription management).
• AI assistant (Bloomlet AI) — When you use the AI assistant, Bloomlet sends baby-related data to an AI service provider for processing. This includes your baby's name, age, gender, feeding and sleep statistics, growth measurements, health event summaries, and your recent chat messages. In production, these requests are routed through Bloomlet's server and authenticated with your Apple identity token. AI features are an opt-in Premium feature and may not be available in all regions.

We do not use third-party analytics, advertising, or tracking services.

5. Data Retention and Deletion

You can delete your account and local/app-managed data in-app at:

Settings -> Account -> Danger Zone -> Delete Account & Data

Some records in iCloud may take time to fully propagate across devices.

6. Security

Bloomlet relies on Apple's platform security, including encrypted iCloud storage and secure authentication through Sign in with Apple. Data in transit between the app and iCloud is encrypted by Apple. Requests to Bloomlet's server are sent over HTTPS and authenticated with your Apple identity token.

No method of electronic storage or transmission is 100% secure. While we use commercially reasonable measures to protect your information, we cannot guarantee absolute security.

7. International Data Transfer

If you use Bloomlet from outside the United States, your information may be transferred to and processed in the United States or other countries where Apple and our service providers operate. By using the app, you consent to this transfer. We take reasonable steps to ensure your data is handled in accordance with this Privacy Policy.

8. Children's Privacy

Bloomlet is intended for parents and caregivers. The app is not directed to children to create their own accounts.

9. Your Choices

• You may disable iCloud or remove the app at any time.
• You may contact support to request help with account-related issues.

10. Legal Compliance

We may disclose your information if required to do so by law or if we believe in good faith that such action is necessary to comply with legal obligations, protect the safety of our users, or protect our rights.

11. Contact

Questions about this policy: support@bloomlet.dev

12. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you through the app or by email before the changes take effect. We will always post the updated version with a revised effective date on this page.